During his speech in Antalya, the head of the Ministry of Tourism noted that the Turkish tourism sector is aimed at returning to the indicators of the pre-pandemic period. In general, Turkey plans for 2022 to bring the number of tourists to 42 million people, and tourism revenues are projected at $35 billion.
“Already this year, the flow of tourists from Germany, the Netherlands, Belgium, the countries of Northern Europe, the Baltics and Eastern Europe should reach the figures of 2019. In the UK, Israel, the countries of the Middle East and the Persian Gulf, strong growth and excess of the pre-pandemic level are predicted,” the head of the department said.
Since October last year, the Ministry of Tourism has begun to implement a strategy, an action plan, the purpose of which is to search for alternative markets and diversify the tourism market in Turkey.
“The Turkish Tourism Promotion and Development Agency (TGA) has been promoting the tourism potential of Turkey in 140 countries around the world since 2022 through television advertisements and digital programs,” Ersoy said.